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FREE Webinar: The Power of Storytelling in Business

FREE Webinar: The Power of Storytelling in Business

Date and Time

Thursday May 15, 2025
9:30 AM - 10:30 AM EDT

Supercalifragilisticexpialidocious. Jargon. You might understand it, but odds are your audience won't. The best way to ensure that your message sticks is with a story that hooks your audience, uses clear and simple messages, fosters a sense of anticipation, and inspires a feeling of hope or possibility. 
 

Storytelling is the art of creating a narrative that resonates with your audience. A compelling story will make your audience think, feel, and do certain things. By setting your intentions for you what you want your audience to think, feel, and do, you can then craft your story to ensure you get that result.

In this webinar, I will share a simple approach that I have used with numerous science and business professionals to help them tell a compelling story. This approach to storytelling can be used for any situation, including seeking funding, inspiring employees, obtaining new clients, and demonstrating a product, among others.

Attendees will learn:

- The importance of “Foundation before Flair”
- Understanding target audiences
- The 4 Key Questions
- What makes a compelling story
- How stories help your business
 
A good story makes a human connection, gives your audience confidence in you, catalyzes an action or behavior, and can set you apart from your competition.

Presenter: 
Susan DiClemente is a coach and communications consultant. With over 30 years of experience in the life sciences sector, Susan has a rich background in strategic communications, project and people management, and professional coaching. Her expertise uniquely positions her to assist clients with strategic communications planning and execution, fostering both personal and professional growth. Susan's collaborative approach with executives and project teams has consistently transformed goals into clear, actionable plans, yielding measurable success and exponential growth. Her ability to introduce new perspectives and challenge existing assumptions opens up previously unseen possibilities and opportunities for her clients. 

Location

Zoom Meeting

Fees/Admission

FREE for Chamber Members
Non-Members: $50 (must pay with credit card)

Contact Information

Carlene Covino
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  • About Us
    • About Us
    • Board of Directors
    • Chamber Staff
    • Ambassador Committee
    • Chamber Committees
  • Join Today
    • Overview
    • Member Benefits
  • Member Center
    • Business Directory
    • Member to Member Discounts
    • Hot Deals
    • Job Board
    • Navigate The Chamber
      • Member Check List
    • Ribbon Cutting Information
    • Certificate of Origin
  • Events
    • Chamber Events Calendar
    • Signature Events
    • Business EXPO
  • Programs
    • Business Forward Females (BFF)
    • HYPE9-Young Professionals
    • Referral Groups
    • Small Business Owners Roundtable
    • Training and Education
  • Resources
    • Overview
    • Scholarships
    • Business Counseling
    • Community
    • 495 Metrowest Partnership
    • Certificate of Origin
    • Find My Legislator
  • Member Login
  • LARGEST CHAMBER IN METROWEST
  • Contact
  • Join